About

Prism Neuro is a sports technology start-up that provides fast, accurate insights into full-spectrum human performance using scientifically validated methods.

Designed and built in Australia, the Prism Neuro system is the only system in the world to detect, track and analyse effective brain-body communication across the major neural pathways, critical for peak performance and quality of life.

Brief

We were excited to come on board to assist Prism Neuro to execute the official launch of their ground-breaking product at the Australian Institute of Sport.

Brand Rebellion was involved with engaging media attendance and media releases, along with designing digital invitations, pre and post-event social media content, and on-the-day branded collateral and photography.

Outcomes

Launching a groundbreaking sports science product

“There’s no doubt when you talk about high performance and elite, every millisecond counts, every millimetre counts. So we’re always looking for ways to give ourselves a competitive advantage.”Kieren Perkins OAM (via Canberra Times)

Brand Rebellion had the privilege of contributing to the successful launch of Prism Neuro alongside esteemed scientific minds and athletes. The launch garnered media coverage from multiple reputable outlets and was attended by notable figures including Kieren Perkins, Dr. David Hughes, and members of the Australian Institute of Sport team. The collateral provided by Brand Rebellion, serving as the backdrop for captured images by photographer Ben Calvert, will continue to enhance Prism Neuro’s events in the future. Furthermore, the social media content following the launch solidified Prism Neuro’s online presence post-launch.

Key outcomes include:

  • Successful product launch with media coverage from reputable outlets.
  • Establishment of Prism Neuro’s presence through collateral and social media content.
  • Continued enhancement of Prism Neuro’s events with designed collateral.
A woman speaking at a lectern with a Prism Neuro media wall banner behind her